Knix is an award-winning intimate apparel and activewear brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. Launched in 2013, we are one of the fastest-growing intimate apparel brands in North America and are globally recognized as an innovator within the apparel space. We reach over 3 million customers through our online stores, Knix retail locations across North America and channels such as wholesale and Amazon. We are revolutionizing the apparel industry with our best-in-class customer experience, innovative products and brands Knix and Kt by Knix. Come join us if you are looking for a purpose-driven and authentic career!
Knix is looking for a Retention Marketing Specialist to be the keeper of all owned channel campaigns. You own the calendar, briefs and execution across email and SMS.
This role is very execution based and requires a lot of attention to detail. Owned channels account for 35% of total repeat revenue, with campaigns currently accounting for 53% of it. Campaigns drive a significant amount of revenue for the business, with SMS seeing a $15 ROI, we are continuing to invest further in SMS over the next year to continue to propel the business forward.